November 9, 2016 // EVENTS

FRIDAY DENIM NIGHT powered by TALLY WEiJL

You might have heard it already, but the most exciting event of the year took place in Zurich yesterday: our shopping night in cooperation with the Swiss lifestyle- and fashion magazine “Friday”! Not only was the event packed with a lot of socialites, influential fashion bloggers & lucky ticket-winners, but also many show highlights which kept the crowd entertained. From our fabulous pop-up store (with 30% off the whole collection) to the most-wanted limited edition denim pieces, we’ve offered everything a fashionista’s heart desires.

tallyweijl-denim-night

But the real highlight was yet to come: after an amazing styling & makeup session at our Tally Beauty saloon (check it out here btw!) our 10 beautiful #TWDenimGirl finalists had to hit the runway & prove that they have what it takes to be the new face of our Swiss denim campaign. Only one lucky girl could win. And guess who made it? *drum roll* 👑 HUGE CONGRATS TO KAREN MOLINARI! 👑 Karen is our new #TWDenimGirl and will be the face of our new denim campaign.

tallyweijl-denim-night

Here’s to an unforgettable evening with amazing people & good vibes.

Photos were taken by Oskar Moyano.

 

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